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Today's Heavy Duty Shop Announces Launch Date and Becomes Industry's First Big Rig Repair Trade Publication
MONROVIA, Calif., Jan. 11, 2017 /PRNewswire/ -- Today's Heavy Duty Shop, the industry's first online publication serving operators of big truck and equipment repair businesses, announced its launch issue will be released on January 17, 2017. Published by Modern Shop Management, it aims to give readers essential insights into running a successful heavy duty service operation.
"We have assembled an impressive roster of industry thought leaders and professional writers, as well as an advisory board of 15 top shop owners from around the country, to analyze emerging trends, developments and strategies," said Rhonda J. Wilson, Today's Heavy Duty Shop editorial director. "Our first issue features insider advice on tackling some of the industry's biggest challenges such as where to find qualified technicians and running a debt-free business."
In addition to examining recruitment and finance, the editorial agenda will address a wide range of key business issues. Topics include new technology, the latest marketing and management strategies, customer appreciation tips, social media trends, and best front- and back-end shop practices. Articles will be presented in graphically pleasing how-tos, dos and don'ts, top 10 lists, manageable makeovers, profiles, polls and "Pass or Pursue?" games.
Regarding the announcement of the launch, David Saline, a fleet repair business owner and Today's Heavy Duty Shop editorial advisory board member said, "The biggest challenge facing shop owners is to get operators and managers of fleets to consider the independents for their big truck and equipment maintenance. This publication will help raise awareness of independent shop owners and how we can better serve customers' needs."
About Today's Heavy Duty Shop:
Published by Modern Shop Management in Monrovia, California, TodaysHeavyDutyShop.com is distributed to more than 10,000 industry professionals and available on a triannual basis. Follow the publication on Facebook, Instagram, LinkedIn and YouTube @ModernShopManagement.
Today's Heavy Duty Shop
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SOURCE Modern Shop Management
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