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TicketCity Announces New Brand Ambassador: Chris Fowler, Host of ESPN's College GameDay(May 13, 2014)
AUSTIN, TEXAS, May 13, 2014 (GLOBE NEWSWIRE) -- TicketCity is proud to announce a partnership with Chris Fowler as its brand ambassador. Chris Fowler, an Emmy award-winning sports broadcaster for ESPN, is one of the most respected hosts and play-by-play commentators in television and has partnered with TicketCity, a leading ticket marketplace that specializes in sports events.
Through its association with Fowler, TicketCity plans to develop an even larger presence at the events that matter most to fans. TicketCity's mission to help sports fans create great event experiences is well-aligned with Fowler's passion for documenting live events. Fowler began anchoring College GameDay in 1990 before expanding to ESPN's other Saturday college football segments the following year. Also founded in 1990, TicketCity was built out of a passion for college sports, making Fowler an ideal partner based on shared history and values.
"I am excited to team up with TicketCity as their brand ambassador," said Fowler. "I look forward to helping TicketCity build an even deeper relationship with fans beyond the ticket buying experience and all the way to game time."
Fowler remains the host of College GameDay and also leads ESPN's coverage of tennis Grand Slam events including the U.S. Open, French Open and Australian Open. Over the years, he has also hosted SportsCenter, SportsCentury, horse racing's Triple Crown races, men's college basketball including on-site Final Four coverage and the first few editions of the X Games and Winter X Games. In addition, it was announced in March 2014 that Fowler would be taking over play-by-play responsibilities for Saturday Night Football.
"Chris understands the passion we have for these events," said Randy Cohen, CEO of TicketCity. "Fans love his work. We believe Chris' advice will help TicketCity reach the next level in engaging with our customers."
TicketCity is one of the first ticket marketplaces to partner with major college and professional sports teams, including the Alamo Bowl, Baylor Bears, CBS Sports, and San Francisco 49ers. TicketCity will be the first ticket marketplace to join up with a major celebrity spokesperson. Fowler will make an appearance at a TicketCity event in 2014.
TicketCity is a ticket marketplace that specializes in sports events. For more than two decades TicketCity has been a leading destination for sports tickets, helping thousands of fans each month easily find and buy tickets. TicketCity is reliable connection to more than 100,000 events and backs every order with TicketCity's 100% Guarantee. TicketCity has one of the largest networks of professional suppliers and major college, media and pro team partners, including the Alamo Bowl, Baylor Bears, CBS Sports, Mississippi State Bulldogs, San Francisco 49ers, and Vanderbilt Commodores. TicketCity has been featured in Forbes, the New York Times, ESPN and Sports Illustrated. The TicketCity team has over 2.2 million hours of collective experience and has an on-site presence at the major sporting events. TicketCity believes in giving employees an opportunity to give back through their support of the American Cancer Society, Cystic Fibrosis Foundation, Capital Area Food Bank, Susan G. Komen and The Thinkery. Founded in 1990 and based in Austin, Texas, find more information at ticketcity.com/about-us.
Octagon represents Chris Fowler and negotiated the partnership with TicketCity on his behalf. Octagon is the world's leader in sports and entertainment management and marketing with global expertise talent management, corporate consulting, property representation, events, marketing solutions, licensing, merchandising and talent procurement. As part of The Interpublic Group (NYSE:IPG), one of the world's leading organizations of advertising agencies and marketing services companies, Octagon employs more than 800 people in 22 countries. For further information please visit: http://www.octagon.com or follow us on Twitter: @Octagon.
Meredith Owen, Director of Communications
The TicketCity Blog: http://blog.ticketcity.com/
Manager, Marketing & Communciations
A photo accompanying this release is available at: http://www.globenewswire.com/newsroom/prs/?pkgid=25330
CONTACT: Meredith Owen, Director of Communications
Related Keywords: SPORTS, MARKETINGUSA, Business, Sports, Advertising Agencies, Marketing Services, Television, Entertainment, Sports, Football, Tennis, College Sports, Basketball, Other,