Company News: Page (1) of 1 - 02/20/13

Skate Canada Launches iPhone App to Engage Fans and Athletes Anytime, Anywhere

(February 20, 2013)

Ottawa, Canada (PRWEB) February 20, 2013

The Skate Canada iPhone application (http://ow.ly/hRxAi) will allow users to follow Canadas talented skaters from the sectional competitions through to the Canadian Tire National Figure Skating Championships, and to the world championships. Detailed results are posted rapidly during the competitions, along with live-streaming news, Twitter and Facebook feeds. The application will allow users to check out the latest videos and pictures. They can even share where they are actively participating in skating in Canada with their friends.

The application was developed to evolve and showcase both todays world class Canadian skaters and engage with the national team members of the future. The first community to test the App will be the competitors and fans attending the Skate Canada Synchronized Skating Championships in Calgary, Alberta. Feedback from users at the event taking place February 21-23 at WinSport Canadas Athletic and Ice Complex, will be used to update and adapt the App in time for the upcoming ISU World Figure Skating Championships®.

Mobile devices have become our everyday companions; we eat, sleep and train with them, said Cheryl McEvoy the Chief Operating Officer of Skate Canada. With the release of the Skate Canada iPhone application, we will be sharing the latest skating information and engaging our fans and athletes on the devices they are using every day.

The Skate Canada iPhone application also includes surveys to engage fans and athletes on issues of interest. These surveys will be able to capture real-time, live feedback from fans and athletes, which will be used to better serve the Canadian skating community.

The Skate Canada iPhone application was developed by Purple Forge. Purple Forge is the award-winning provider of mobile applications to associations, governments and event driven organizations.

"Canadians have come to depend on their smartphones and tablet devices for the latest information about the topics they love," said John Craig, Vice-President of Sales and Marketing at Purple Forge. "Excellence in skating is a passion shared by a wide number of Canadians, and is a matter of pride for our country. We hope to engage those most passionate about skating in Canada and allow them to share that feeling with all Canadians from the devices they have come to depend on.

New features will be announced and released regularly, along with archived and current results across all classification levels from the junior to the senior level.

About Purple Forge
Purple Forge (http://www.purpleforge.com) sells subscription based services to organizations looking to engage their stakeholders using the latest mobile application technology and leveraging community engagement and social networking best practices. Purple Forge is an award-winning firm led by seasoned mobile communications and Internet technology veterans. Our mobile applications allow organizations to broadcast, share and receive feedback from their target audience real-time, allowing them to foster long-term, engaged relationships.

Contact: John Craig, john.craig(at)purpleforge(dot)com

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Skate Canada, the national governing body responsible for the development and administration of skating in Canada, is the largest figure skating association in the world. With over 5,000 registered coaches, skating programs for athletes of all ages are offered at nearly 1,300 skating clubs and schools across the country. Skate Canada is an association dedicated to providing every Canadian the opportunity to learn life skills while experiencing the power, strength and creativity of one of Canada's premier sports.

In 2012, Skate Canada produced two world champions, Tessa Virtue and Scott Moir in ice dance and Patrick Chan in mens. This is the first time Canada has produced two senior world champions since 1993.

Skate Canada teaching Canadians to skate for 125 years

Read the full story at http://www.prweb.com/releases/2013/2/prweb10448258.htm.

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