Company News: Page (1) of 1 - 02/12/13

Silver Dolphin Books Announces Partnership With Crayola

(February 12, 2013)

San Diego, CA (PRWEB) February 12, 2013

Silver Dolphin Books, a publisher of high-quality, novelty and activity-based books for children ages 2 to 12, and Crayola, the worlds largest childrens art-supply maker, announced today a multi-year North American/Latin American licensing partnership. Given its great success with arts-and-crafts books for children, Silver Dolphin Books is well positioned to develop and publish exciting, original Crayola activity books and kits.

At Silver Dolphin Books, we are committed to publishing high-quality books full of engaging activities that spark childrens imaginations, says Jon I. Rosenberg, Publisher of Silver Dolphin Books. Our partnership with Crayola further strengthens that commitmentallowing us not only to publish the best content, but to also include some of the most trusted and original childrens art supplies available today.

With an objective of encouraging young children to be creative and imaginative, Silver Dolphins Crayola-branded books will be packed with engaging activities that use Crayola products to provide a fun, educational experience.

Crayola always has been a trusted go-to source for moms and kids, inspiring creative ideas and providing quality tools that are colorful, fun, and educational. We are very happy to have a committed partner like Silver Dolphin to help create new tutorial content in innovative formats, says Warren Schorr, VP Licensing Crayola.

Silver Dolphins Crayola books will be available beginning in Fall 2013 with three titles in the Color Workshop series: Drawing, Painting, and Sidewalk Art and Games (estimated MSRP $16.95; 32-page books, spiralbound, packed with Crayola Art Materials; age range 4-8). Additional books will be published in the fall, including two in the Artist Studio series: Rock Painting and Window Art. All of these fun-filled, activity books will be packaged with Crayola products.

For additional updates follow @SilverDolphin on Twitter and visit our blog at http://blog.silverdolphinbooks.com. Please visit Silver Dolphin at the 2013 Toy Fair at Booth #5511.

About Silver Dolphin Books:
San Diego, California-based Silver Dolphin Books (http://www.silverdolphinbooks.com) is the juvenile imprint of Baker & Taylor Publishing Group, a wholly owned subsidiary of Baker & Taylor, the global leader in the distribution of traditional and digital media. Silver Dolphin Books publishes novelty and educational nonfiction books featuring bold, colorful, and striking titles in interactive formats. Silver Dolphin books are a favorite of parents and educators alike and have won several awards, including the prestigious Oppenheim Toy Portfolio Award. With how-to and activity books for preschoolers through children 12 years of age, Silver Dolphin Books engage, enlighten, and entertain.

About Crayola
Crayola LLC, based in Easton, Pa. and a subsidiary of Hallmark Inc., is the worldwide leader in childrens creative expression products. Known for the iconic Crayola crayon first introduced in 1903, the Crayola brand has grown into a portfolio of innovative art tools, crafting activities and creativity toys that offer children innovative new ways to use color to create everything imaginable. Consumers can find the wide array of Crayola products in the Crayola Aisle at all major retailers. For more information visit http://www.crayola.com.

Read the full story at http://www.prweb.com/releases/2013/2/prweb10417276.htm.

Page: 1

Related Keywords:consumer goods, consumer issue, consumer confidence, consumer issue, restraint of trade, international (foreign) trade, trade dispute, trade agreements, trade policy, trade balance, plastic art, entertainment award, entertainment (general), arts (general), arts, culture and entertainment