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Greentube Launches Magic Key Casino; Their First Consumer-Facing Social Casino in the US

Global Gaming Leader Launches Magic Key Casino, a Social Gaming Platform (July 14, 2014)

FORT LAUDERDALE, FL -- (Marketwired) -- 07/14/14 -- Greentube, a leading developer and provider for internet, mobile, PC and iTV and their parent company, the Novomatic Group, today announced the successful launch of their first US-based social game, Magic Key Casino.

Built in collaboration with BlueBat Games, Magic Key Casino is available on Facebook and is the first US-facing consumer platform for Greentube. Greentube is recognized for their popular games including Hoffmania ™, a licensed venture with international super star David Hasselhoff and Ski Challenge, a wildly popular interactive ski race for web and mobile that boasts more than 3 million downloads.

Magic Key Casino offers players engaging and high-demand games including slots, poker, bingo, arcade games and more in a Magic-themed environment. Greentube's virtual games mirror real-life casino experiences and allow players to customize their play in terms of bet amounts, lines played on slots and much more.

"We've poured a considerable amount of effort and resources into developing Magic Key in order to ensure success," said Gabriel Cianchetto, President of market development for Greentube North America. "The US social gaming market continues to expand at a steady pace and we wanted to be a part of it. The combined pedigree of Greentube and Novomatic ensures that Magic Key and all future products appeal to a broad audience."


According to Eilers Research, the global social casino games market will reach $2.6 billion with 31% year-over-year growth. Facebook social gaming revenues are estimated at $322 million with 6% quarter-over-quarter growth.

"Magic Key Casino stands at the forefront of the current market trend," said Greg Hennessey, Creative Director of BlueBat Games. "The platform combines the best elements of the Social Casino Experience with a unique 'magical' twist, a high level of polish and attention to the needs of our fan base. I believe Magic Key Casino will prove to be an irresistible experience for players."

The launch of Magic Key Casino is the first step in Greentube's entrance into the consumer-focused US market.

About Greentube
Greentube Internet Entertainment Solutions is a leading developer and provider of iGaming solutions for the Internet, mobile devices and iTV, specializing in the development of 3D downloadable games, casino, poker, bingo and games of skill. Founded in 1998, Greentube is a wholly-owned subsidiary of The Novomatic Group, one of the biggest producers and operators of gaming technologies and one of the largest integrated gaming companies in the world.

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