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Catchpoint Unveils New Real User Management SolutionGives Companies a Glimpse Into Users' Actual Website Experiences to Make Them Better and More Profitable (December 10, 2013)
NEW YORK, NY -- (Marketwired) -- 12/10/13 -- Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, today announced the general availability of its new Real User Measurement (RUM) solution, Glimpse. Designed to give companies a better understanding of the quality of their actual website user experiences to drive business success, Glimpse provides a comprehensive view of end user experience, website performance and engagement.
"Sixty-four percent of organizations that participated in TRAC's research reported that the impact of business users on IT purchases has increased over the last 12 months. These organizations are increasingly looking to leverage information about their IT services for business purposes. Catchpoint's Glimpse solution is well positioned to support the needs of user organizations, as it allows them to correlate the impact of application performance on their key business goals," said Bojan Simic, Principal Analyst, TRAC Research.
Companies are increasingly tracking actual user engagement to see if and how conversions correlate to the performance of the website. Catchpoint's performance monitoring solutions help companies improve the speed, reliability and availability of their web and mobile services to ensure customer satisfaction and protect sales revenue. Glimpse bridges the gap between marketing, business and IT by delivering a platform to better understand the relationship between web service speed, sales revenue and user engagement. It empowers IT professionals to arm business and marketing decision makers with a better understanding of the real user experience, including how different user components and environments affect page speed. In addition, it allows them to easily correlate performance against revenue and engagement metrics, as well as key backend infrastructure metrics (server name, processing time) against user interactions.
"We want to provide the best gaming experience to our users. Being able to get a real-time look at what our users are actually experiencing across the globe on desktop or on their mobile devices has been a game changer," noted Ivo Teel, SVP of Technology, Spil Games. "Glimpse gives us richer, more accurate data so we can ensure our users have the best gaming experience; regardless of country, device or moment of the day."
Streamlining web performance monitoring, Glimpse makes reporting and analysis more efficient, offers end-to-end visibility by packaging synthetic and RUM testing in one tool. Specifically, Glimpse allows IT users to:
- Understand how users experience a service
- Get information about how different user components and environments impact page speed
- Correlate performance against revenue and engagement metrics
- Link key backend infrastructure metrics (e.g., server name, processing time) with user interactions
- Augment synthetic monitoring to collate clean lab performance data with actual user data in one tool
"If companies want to engage and convert today's web-savvy consumers, they need to ensure their website is up to par," noted Mehdi Daoudi, CEO and founder of Catchpoint. "Losing customers thanks to an unavailable, slow or glitch-ridden website is no longer an option if companies want to stay competitive. Our solutions help companies look beyond mere performance averages to better understand the distribution of key metrics based on their consumers actual website experiences."
Catchpoint helps companies better understand the performance of their online services so they can ensure a fast, glitch-free online environment to improve user satisfaction, reduce quality management costs and protect revenue. Delivering unmatched insight through organized and visualized information, its web performance and application monitoring tools provide real-time analytics to help IT quickly discover and resolve performance issues. Founded in September 2008 by former DoubleClick/Google veterans and backed by Battery Ventures, Catchpoint is headquartered in New York. Please visit www.catchpoint.com to learn more.
BluePoint Venture Marketing for Catchpoint
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